Google has officially refreshed its iconic ‘G’ logo, marking the first major visual change in nearly a decade.
The company has replaced its traditional solid-colour design with a fluid gradient that subtly blends red, yellow, green, and blue hues. This modernisation aligns with Google’s broader push toward artificial intelligence integration.
A Symbolic Shift Towards AI Innovation
The updated logo not only modernises Google’s branding but also reinforces its commitment to AI-powered advancements. The shift mirrors Google’s AI assistant Gemini, which also features gradient branding, suggesting a unified visual identity for Google’s AI-driven future.
Gradients for Better Visibility & Screen Compatibility
According to reports, the redesigned logo enhances visibility across diverse screen technologies, making it more adaptable for smartphones, desktops, and other digital platforms.
Limited Rollout Before Wider Adoption
Currently, the new ‘G’ logo is visible to iOS users via the Google Search app, as well as some Android devices via the Google app beta version (16.18). Pixel phones are among the first to showcase the change. However, Google’s traditional logo remains unchanged across most web-based platforms, with an anticipated wider rollout in the coming weeks.