Vedanta Aluminium Extends Support To Machan Festival Promoting & Preserving Odisha’s Cultural Legacy

Bhubaneswar: Vedanta Aluminium, India’s largest aluminium producer, extended its support to ‘Machan – Belpahar Uchhab’, a drama, literary, and cultural festival held annually in Belpahar in Jharsuguda district, Odisha.

The festival brought together 450 artists from across the country, providing them with a platform to showcase traditional dance forms and classical folk music. Drawing over 4000patrons, Machan showcased various dance forms like Odissi, Sambalpuri and Bihu as well as unique dance forms such as Paiki, a martial folk dance that reminisces Odisha’s tales of valour from ancient times, and Dasakathia, a folk ballad singing performance of mythological tales.

This is the latest initiative by the company to nurture traditional art forms at the grassroots level, thereby preserving and promoting the rich culture and heritage of Odisha among the present and future generations of India.

Last year, Vedanta Aluminium’s Mines division supported the world’s longest Sambalpuri theatre production, spanning 49 hours and promoted ‘Suravi’, a children’s festival, fostering young talent from Sundargarh district in Odisha.

Vedanta Aluminium’s Mines Business is at the forefront of driving community development through strategic interventions in education, healthcare, sustainable livelihood, rural infrastructure, and grassroots sports and culture.

A notable initiative among these is the establishment of Vedanta Nand Ghars, modernised anganwadis serving as dynamic community hubs for the comprehensive development of children, pregnant women, and lactating mothers by offering quality healthcare and nutritional support.

These efforts underline the company’s commitment to positively impact lives within and beyond its operational areas, fostering a sense of community contribution towards the overall growth and advancement of the state.

Through close collaboration with local authorities, welfare organisations, and community members, Vedanta Aluminium actively steers a socio-economic transformation in rural Odisha.