Aashirvaad Atta initiates a digital ‘darshan’ experience for the pilgrims at Puri Rath Yatra
Bhubaneswar: ITC’s Aashirvaad Atta, Odisha’s leading packaged atta brand, is back to celebrate Odisha’s most popular and prominent festival, the Puri Rath Yatra. Every year, lakhs of pilgrims gather to participate in the Rath Yatra to get a…