India’s most loved entertainment destination, today unveiled the captivating trailer of its upcoming Original competitive reality series – Mission Start Ab. The series has been conceptualized as part of Prime Video’s partnership with the Office of the Principal Scientific Adviser to the Government of India. Mission Start Ab is a first-of-its-kind series that celebrates innovative, grassroots ideas. The show meticulously evaluates 10 early-stage founders and entrepreneurs under the mentorship of three distinguished investors – investors Kunal Bahl (co-founder of Snapdeal and Titan Capital), Anisha Singh (founder of She Capital, founder and ex-CEO, MyDala), and Manish Chowdhary (co-founder WOW Skin Science). During this competition, the competing founders also face challenges featuring prominent faces from the business and entertainment world such as Ritesh Agarwal (OYO), Rohit Shetty(Filmmaker), Riyaaz Amlani (Impresario Entertainment Hospitality), Zeenah Vilcassim (Zomato Live Entertainment), Nilesh Kothari (Trifecta Capital) and Saikiran Krishnamurthy(xto10x Technologies). Executive Produced by Indrajit Ray and directed by Srimanta Sengupta, this Endemol India production is written by Bhavesh Mehta, and hosted by Masaba Gupta and Cyrus Sahukar. The series is set to premiere exclusively on Prime Video in India and across more than 240 countries and territories worldwide on December 19. Mission Start Ab is the latest addition to the Prime membership. Prime members in India enjoy savings, convenience, and entertainment, all in a single membership for just ₹1499/ year.
Enthralling, engaging and inspiring, the trailer of Mission Start Ab, introduces audiences to the three top investors along with ten extraordinary early-stage founders. Each founder confronts formidable challenges that test their entrepreneurial mettle. Promising a ‘deal of a lifetime’ for the winner, the trailer heightens anticipation for the series launch on December 19 enticing viewers to discover the last-standing founders and potentially witness the birth of India’s next Unicorn.
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