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Home » Odisha I&PR Chief Calls for Timely, Impactful Public Communication

Odisha I&PR Chief Calls for Timely, Impactful Public Communication

Yajati Rout by Yajati Rout
July 24, 2025
in Odisha, Trending Now
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The Information and Public Relations (I&PR) Department of Odisha underscored the pivotal role of Information Officers in delivering citizen-centric services during a high-level meeting led by Hemant Sharma, the newly appointed Additional Chief Secretary of the department.


Speaking at the Lok Sampark Bhawan in Bhubaneswar, Sharma emphasised the complementary relationship between information dissemination and public relations, urging officers to amplify government initiatives through innovative and systematic approaches.

Sharma, who assumed his role on July 23, 2025, held discussions with senior officials, including Director Anuj Kumar Das Pattnaik, Technical Director Gurabir Singh, and Additional Secretary Smt. Bishnupriya Sahu. He highlighted the critical responsibility of Information Officers in bridging the gap between various government departments—such as Panchayati Raj, Drinking Water and Sanitation, Public Works, Rural Development, Revenue, and Law—and the public.

By ensuring timely and accurate communication, these officers play a key role in making government schemes and services accessible to citizens.“Information and public relations are two sides of the same coin,” Sharma said. “Our officers must ensure that vital information reaches the public through electronic, print, and social media platforms to foster transparency and trust.” He called for innovative approaches to public communication and stressed the importance of collaboration and mutual respect among officers and staff to uphold the department’s reputation.

The meeting also addressed the welfare of journalists and the operational challenges faced by the department. Sharma’s vision includes leveraging modern media channels to broaden the reach of government programs, ensuring that the public remains well-informed and engaged.

The event marked a significant step toward strengthening the I&PR Department’s role in Odisha’s governance framework, with a renewed focus on public service and communication excellence.


 

Tags: Bhubaneswarcitizen-centric servicesgovernment schemesHemant SharmaInformation and Public RelationsLok Sampark Bhawanmedia outreachodishapublic communicationTransparency
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Yajati Rout

Yajati Rout

Yajati K. Rout is a dynamic journalist at Pragativadi, known for delivering nuanced and impactful storytelling that spans Odisha’s societal fabric to global sports arenas. His reporting navigates seamlessly between grassroots realities, high-profile political developments, and the pulse of international tennis and cricket. With a flair for SEO-driven storytelling and a deep cultural lens, Yajati crafts content that resonates with a diverse readership—bridging insight with accessibility.

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