Aamir Khan Productions (AKP) continues to lead the way in providing a cinematic treat to movie enthusiasts with their latest release, ‘Laapataa Ladies.’ In a trend that has been gaining momentum, AKP is offering a unique movie-watching experience by setting a flat fee of only 100 Rs as the ticket price for ‘Laapataa Ladies’. Celebrating International Women’s Day in style, the production house aims to make this special occasion even more memorable for audiences.
The production house has been at the forefront of promoting affordable movie-watching experiences, and ‘Laapataa Ladies’ is the latest addition to this trend. The flat fee of 100 Rs for tickets allows audiences to immerse themselves in what is touted as the “most loved film of the year”. This move has been widely welcomed by the industry, emphasizing the commitment of AKP to make quality cinema accessible to a broader audience.
Choosing the occasion of International Women’s Day and a week followed thereafter to implement this pocket-friendly pricing strategy adds a unique touch to the promotion of ‘Laapataa Ladies.’ Recognizing and celebrating the achievements of women, AKP is extending the joy of this significant day to the moviegoers by offering an economical movie-watching experience.
The concept of affordable movie tickets gained traction with the celebration of National Cinema Day on October 13. The nationwide event saw movie tickets being offered at a price as low as 99 Rs, enabling cinema lovers to indulge in their favorite pastime without burning a hole in their pockets. Aamir Khan Productions is now taking this trend forward by presenting ‘Laapataa Ladies’ at an equally attractive price point.