In a sweeping nationwide initiative aimed at curbing road accident fatalities, the Bureau of Indian Standards (BIS), under the Ministry of Consumer Affairs, Food & Public Distribution, has intensified its crackdown on substandard helmets being sold across India.
In the fiscal year 2024-25 alone, the BIS conducted over 30 search-and-seizure operations, testing more than 500 helmet samples and confiscating 3,000 non-compliant units.
The Motor Vehicles Act, 1988 mandates helmet use for two-wheeler riders. However, the effectiveness of these helmets critically depends on quality. Sub-standard helmets have been found to drastically compromise rider safety, prompting the government to enforce the Quality Control Order that mandates ISI-marked helmets certified under IS 4151:2015 standards.
One of the largest operations unfolded in Delhi, where more than 2,500 helmets were seized from nine manufacturers operating with expired or revoked licenses. A parallel drive targeted roadside vendors—17 retail locations were searched, resulting in the seizure of around 500 additional helmets. Legal proceedings against the violators are currently underway.
The Department of Consumer Affairs has issued an urgent directive to District Collectors and Magistrates across the country, urging personal involvement in a dedicated campaign against the sale of uncertified helmets. The campaign is being integrated with existing road safety drives, supported by local police and BIS offices.
To strengthen public participation, BIS has introduced digital tools such as the BIS Care App and its official portal, enabling consumers to verify helmet manufacturers and lodge complaints. Additionally, the ‘Quality Connect’ initiative is deploying ‘Manak Mitra’ volunteers to educate citizens about mandatory product certifications, promoting awareness from the ground up.
In collaboration with traffic authorities, BIS Chennai recently hosted helmet distribution drives and awareness roadshows. These efforts, amplified through social media and civil society networks, aim to transform consumer behaviour and instil a culture of safe riding practices.