Adidas has confirmed significant layoffs at its India Tech Hub in Gurugram, with nearly half of the workforce reportedly affected.
The decision, which impacts software engineers, data scientists, and data engineers, comes as part of the company’s broader effort to realign its operating model with evolving business needs.
In a statement, Adidas acknowledged the move as a “difficult decision,” emphasizing that it was necessary to adapt to changing market dynamics. The company expressed gratitude to the employees who are leaving and assured that transition assistance will be provided to support them during this period.
While Adidas has not disclosed the exact number of employees impacted, industry sources suggest that around 50% of the hub’s staff have been let go. The India Tech Hub, established to strengthen Adidas’ digital and technological capabilities, has played a crucial role in driving innovation and supporting global operations.
The layoffs highlight the challenges multinational corporations face in balancing global strategies with local operations. For Adidas, the restructuring underscores its focus on efficiency and agility in a competitive market.
As the sportswear giant navigates these changes, questions remain about the future of its India Tech Hub and how the company will continue to leverage technology to enhance customer experience and operational performance.


























