The Odia film industry marked a historic milestone with the release of the much-awaited comedy-horror drama Bou Buttu Bhuta on June 12, 2025.
In an unprecedented move for Odia cinema, the film premiered with a special midnight show at Sriya Hall in Bhubaneswar, captivating audiences and setting a new standard for promotional innovation.
This bold strategy, spearheaded by the film’s production and distribution team, proved to be a massive success, drawing huge crowds and creating an electric atmosphere for fans eager to experience this unique cinematic event.
The midnight show, a first-of-its-kind initiative in Odia cinema, was launched as an experimental promotional tactic to heighten audience excitement. The overwhelming response at the theatre, where tickets sold out in advance, prompted organisers to extend the midnight screenings to two additional venues: Swati Cineplex in Bhubaneswar and Payal Hall in Berhampur. Fans thronged these theatres, immersing themselves in the spooky yet humorous world of Bou Buttu Bhuta as the clock struck midnight.
Adding to the fervour, Ollywood superstar Babushaan Mohanty, the film’s lead actor, made a surprise appearance at Sriya Hall’s midnight show, sending fans into a frenzy. His presence elevated the excitement, with audiences expressing their admiration for the actor. The film’s triumphant midnight screenings highlight the growing appeal of Odia cinema and its ability to engage audiences through innovative approaches.
Produced under the banner of Babushaan Films by Tripti Satpathy, Bou Buttu Bhuta has been released across 61 theatres in Odisha, aligning with the festive spirit of the Raja festival. Directed by Jagadish Mishra, the film features a stellar cast, with Babushaan Mohanty leading opposite the evergreen Archita Sahu. Veteran actress Aparajita Mohanty delivers a pivotal performance, adding depth to the narrative. The ensemble also includes Choudhury Jayaprakash Das, KK, Rabi Mishra, Anugulia Banti, and Udit Guru, each contributing to the film’s vibrant storytelling.
The script and screenplay, crafted by M. Imran, blend comedy and horror seamlessly, while Pranab Prasanna Rath’s dialogues infuse wit and charm. The film’s music, composed by Gaurav Anand, has already won hearts with its catchy tracks. Cinematography by Rudrakant Singh captures the eerie yet playful essence of the film, with executive producer Sambit Jena ensuring smooth production. The promotional campaign, led by Haraprasad Mahapatra, generated significant buzz, with Prakash Films handling distribution.
The success of the midnight shows and the film’s widespread release signal a new chapter for Odia cinema, driven by bold marketing and star power. As audiences continue to flock to theatres, Bou Buttu Bhuta is set to become a landmark film in Odisha’s cinematic history, combining entertainment with a visionary approach.
Archita Sahu Marks Dual Triumph with ‘Ananta’ and ‘Bou Buttu Bhuta’ Releases
Acclaimed Odia actress Archita Sahu celebrated a significant milestone today as two of her projects hit the screens simultaneously. The actress, known for her versatile roles, saw the release of ‘Ananta,’ her home production under Sabyasachi Films, alongside ‘Bou Buttu Bhuta,’ where she stars, both releasing on June 12, 2025.
Precious day for me !!
As a producer , our home production SABYASACHI FILMS first film ‘ ANANTA ‘ and as an actor my film ‘ BOU BUTTU BHUTA ‘ released on the same day !!Both the movies are extremely special. Do shower your love and watch the films which u always wanted to watch pic.twitter.com/vxkUeKRaQS— Archita Sahu (@architaworld) June 12, 2025
‘Ananta,’ an adaptation of a popular Bengali drama, showcases Sahu’s producing prowess, with her husband Sabyasachi Mishra gaining 22 kg for the lead role, reflecting dedication to the character inspired by Fakir Mohan’s short story. Meanwhile, ‘Bou Buttu Bhuta’ narrates the heartfelt journey of a mother and son in rural Odisha, tackling themes of ambition and resilience, directed by Jagdish Mishra.
This dual release underscores the rising global appeal of Odia cinema. Archita, elated, urged fans to support both films, marking a proud moment for Odisha’s cinematic landscape. The events were celebrated with a vibrant premiere, blending tradition and modernity.
