In a monumental push towards preventive healthcare and family empowerment, Odisha has emerged as a frontrunner in the nationwide Swasth Nari, Sashakt Parivar Abhiyaan.
Launched by Prime Minister Narendra Modi on September 17, 2025, in Dhar, Madhya Pradesh, the initiative was simultaneously kicked off in Odisha by the Governor and Chief Minister at the IDCO Exhibition Ground in Bhubaneswar. Just seven days in, the state has already organised an astounding 52,942 health camps, drawing a massive footfall of 28.46 lakh beneficiaries.
This intensive outreach underscores Odisha’s commitment to accessible medical screening and care, with over 8,000 facility-level camps conducted daily across districts. The campaign focuses on early detection of non-communicable diseases, maternal and child health, and community wellness, aligning perfectly with the national vision of a healthier India.
Key highlights from the first week include comprehensive screenings that have reached lakhs of people. A total of 1.45 lakh individuals were screened for hypertension, 1.42 lakh for diabetes, 57,000 for oral cancer, 59,000 for breast cancer, and 28,000 for cervical cancer. Additionally, 1.27 lakh were tested for anaemia, 1.21 lakh for tuberculosis, and 1.71 lakh for sickle cell anaemia. Maternal and child services were a major pillar, with over 2.18 lakh beneficiaries receiving antenatal care (ANC) and immunisation.
Beyond screenings, the Abhiyaan has fostered community participation through specialised drives. Blood donation camps numbered 263, yielding 17,863 units of blood. Adolescent health took centre stage with menstrual hygiene counselling provided to 2.93 lakh girls, while nutrition and care sessions benefited 2.53 lakh people.
Members of Parliament have played a pivotal role, joining specialist camps to motivate residents and boost engagement statewide. This hands-on involvement has amplified the campaign’s reach, encouraging families to prioritise health.
Odisha’s proactive approach exemplifies the abhiyaan’s core ethos: “Swasth Nari, Sashakt Parivar” – healthy women, strong families. By emphasising preventive care, the state is not only addressing immediate health needs but also building a foundation for long-term wellness and empowerment. As the initiative continues, Odisha aims to sustain this momentum, contributing to an empowered and healthier nation.